Use Case

Win new clients proactively

Stop waiting for job orders. Use reverse marketing to proactively reach decision makers with your best candidates and open doors to new business.

The Challenge

Reactive recruiting limits growth

You have great candidates sitting in your database while you wait for clients to post roles.

Generic emails and calls get ignored. Decision makers are too busy for untargeted pitches.

By the time a job is posted, multiple agencies are already competing for it.

The Solution

Floats gives you the tools to proactively market your candidates and win new business.

Create compelling spec CVs that showcase your best candidates to potential clients before they even have a role.

Know exactly when prospects view your candidates, how long they spend, and what interests them most.

Warm leads respond directly through the platform. Turn interest into meetings without the cold call.

Results

179%

Higher response rates

More client conversations

40%

New business from floats

Join recruiters who are growing their client base with reverse marketing.